It features a 56-foot-tall (17 m) steel-sided structure designed in the appearance of a chicken rising up from the top of the building. (wikipedia)

Johnny Reb’s Chick, Chuck and Shake

Johnny Reb’s Chick, Chuck and Shake restaurant first opened in 1956 on the new busy intersection on the new section of highway 41. In 1963, the owner Tubby Davis, built a 56 foot tall chicken shaped structure over the top of the restaurant as a way to advertise. The steel structure was designed by Georgia Tech architectural student Hubert PuckettIt. It was built with googley eyes that rolled, a beak that clucked and a comb that moved. However when they turned on the mechanism, every window shattered and they could not figure out how to stop the vibration. So the chicken had to remain motionless. (Roadside America)  Davis sold the restaurant to his brother a few years later and in 1974 it became a KFC franchise. The chicken was so well known that people refer to the chicken when giving directions. “Turn left at the big chicken.” Pilots would also use the chicken as a landmark. Colonel Sanders himself visited the restaurant, and ordered the chicken torn down. They were promoting Col. Sanders, not a big chicken. But the Marietta KFC performed better than any other KFC and so the chicken stayed.